11/03/2019

International Women’s Day 2019: Stand-out Sports Marketing & Sponsorship Activation

The Activative team choses its Top 5 initiatives from International Women’s Day 2019

 

1: Sponsor > Guinness / Women’s 6 Nations ‘Sisters’

 

2: Brand > Pantene Malaysia / Fitness First ‘Braids Of Strength’

 

3: Rights-Holder > FIFA / Women’s World Cup ‘Legends Squad’

 

4: Sportswear > Adidas ‘She Breaks Barriers’

 

5: Creatives > ‘Jumpwoman’

 

 



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