Olympic Strategy Shift > Contagious Now/Next/Why

On Running Unveils Zendaya As Brand Ambassador Via ‘Dream Together’ Campaign

‘Love, Hope & Titanium’ Get Actor Jeremy Renner Running Again In First Global Brooks Campaign For 25 years

US Sports Stars Edwards & Richardson Front Sprite’s Gen Z Campaign Marking The Return Of The Brand’s Challenger Positioning & Classic ‘Obey Your Thirst’ Platform

Gatorade Revives Iconic ‘Is IT In You?’ For Nostalgic, Biggest-Ever US Marketing Campaign

Adidas Asks Everyone To Go ‘One More’ In Global Campaign Promoting ‘Move For The Planet’ Sustainability Initiative

Puma’s Performance & Speed Focused #ForeverFaster ‘See The Game Like We Do’ Is Brand’s Biggest Global Brand Campaign Ever

Adidas Digital Tools Help Athletes To ‘Optimize Your Training During Ramadan’

Britannia Leverage ‘Team India’ Partnership For Paris 2024 Via Integrated #HungryForGold Activation

Athleta’s ‘Find Your Movement’ Campaign Launch Leverages Women’s History Month / Paris 2024 & Continues Brand Evolution

NatWest & Team GB Olympic Stars Encourages Everyone To Reach Their Goals In ‘Let’s Get Going’

Saucony’s ‘The Marathumb Challenge’ Incentivises People To Run As Far As They Scroll

MilkPEP ’26.6’ Champions Sports Equality By Sponsoring All Female NYC Marathoners Who Join #TeamMilk